Cormar Primo Ultra: Snowdrift

Product Description

Snowdrift is a stunningly bright and clean neutral that brings a sense of expansive space and contemporary luxury to any room.  As the flagship light shade in the Primo Ultra collection, Snowdrift is a brilliant, crisp off-white designed for those who want the look of a premium hotel suite.  Because it is an "Ultra" specification, it features a deeper, denser 9mm pile, providing a plush underfoot experience that feels exceptionally soft and high-end.

Many homeowners avoid very light carpets due to maintenance concerns, but Snowdrift is built to defy that expectation.  Manufactured from 100% Excellon Polyproylene, it is inherently stain-resistant and completely safe to clean with diluted bleach.  This allows you to achieve a bright, minimalist "Scandi" look in your Essex home without the fear of permanent marks from spills or footprints.

With a tog rating of 1.5, Snowdrift offers excellent thermal insulation, keeping your living spaces cosy while looking crisp.  It carries and Extra Heavy Domestic / Medium Contract rating, making it surprisingly robust and suitable for high-traffic areas like stairs and landings, as well as luxury bedrooms.  Every purchase is backed by a 10 Year Stain & Wear Warranty.

Important Note: Snowdrift is highly reflective and will take on the tones of your wall paint and lighting.  We strongly recommend visiting our Wychwood showroom in Basildon to see a physical sample in person.  Viewing the true "Snowdrift" brightness in local light is the best way to ensure it achieves the look you want.

Key Features

• Colour: Snowdrift (Pure Crisp off-White)


• Aesthetic: Luminous, brights, minimalist, and luxurious. 


• Durability: 100% Excellon Polypropylene (high-performance luxury twist).


• Maintenance: Bleach Cleanable and guaranteed against regular household stains.


• Comfort: 1.5 Tog Rating for superior warmth and deep "Ultra" pile.


• Guarantee: Includes a 10 Year Stain & Wear Warranty.


• Suitability: Extra Heavy Domestic / Medium Contract use.


• Widths: Available in 4m and 5m widths.