Cormar Primo Choice: Chia Seed

Product Description

Chia Seed is a substantial, highly contemporary neutral that provides a sophisticated and incredibly practical dark base for any interior.  This shade is a deep, charcoal dark grey, expertly blended in a subtle heather style.  This multi-tonal, dark finish is exceptional at masking the appearance of footprints, dust, and heavy wear, making it a reliable choice for the busiest areas of the home.

As a high-performing shade in the easy-clean Primo Choice collection, this carpet offers guaranteed durability.  It is made from 100% resilient Excellon Polypropylene, making it fiercely stain-resistant and completely safe for cleaning with diluted bleach.

The Primo Choice range is rated for Heavy Domestic use and is available in two qualities: the high-performing Super and the extra-dense Elite, allowing you to tailor the perfect level of luxury and resilience for your home.

Key Features

• Colour: Deep, Charcoal Dark Grey (Heather Shade)


• Aesthetic: Modern, sophisticated, and highly practical heather style.


• Durability: Made from 100% Excellon Polypropylene (highly resilient).


• Maintenance: Bleach Cleanable and extremely stain-resistant.


• Guarantee: Backed by a 10-Year Stain & Wear Warranty.


• Suitability: Heavy Domestic Use (Available in Super and Elite qualities).


• Widths: Available in 4m and 5m widths.